Thinking Mode

A luxury you can afford

Feb 4 • Arpit Choudhury

11

6

2

December 2025

The Technicality Spectrum

Not a barbell

Dec 19, 2025 • Arpit Choudhury

8

1

Are you a Semitechnical?

I’ve said this before, and I’ll say it again, and again.

Dec 7, 2025 • Arpit Choudhury

7

2

1:05

So you think I’m “non-technical”?

Think again

Dec 1, 2025 • Arpit Choudhury

10

5

August 2025

Technical Skills of a Semitechnical in 2026

A Semitechnical Professional = <semi>

Aug 5, 2025 • Arpit Choudhury

9

4

October 2023

The Good Data To Growth (GDG) Model

It's time to turn data into growth! 🚀

Oct 6, 2023 • Arpit Choudhury

December 2022

A Complete Guide to Behavioral Data Collection

How to collect event data or behavioral data from first-party and third-party data sources

Dec 16, 2022 • Arpit Choudhury

4

September 2022

The Modern Data Track 🎶

Learn how the modern data stack works – and don't forget to sing along! 🎤

Sep 8, 2022 • Arpit Choudhury

1

1

April 2022

Technical vs Semitechnical Data Talent

We need more semi-technical data talent

Apr 14, 2022 • Arpit Choudhury

2

4

March 2022

What Is Customer Data?

The components of customer data: events and entities

Mar 30, 2022 • Arpit Choudhury

4

February 2022

The Modern Data Divide

Between Go-to-market and Data Engineering teams

Feb 23, 2022 • Arpit Choudhury

6